Home Opinion Study: 77% of Media’s Trump Coverage Was Negative

Study: 77% of Media’s Trump Coverage Was Negative

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A new study shows that of all Donald Trump’s news coverage in the 2016 campaign, 77% of it was negative towards the New York City real estate mogul. And while the study, conducted by the Harvard Kennedy School’s Shorenstein Center on Media, Politics, and Public Policy, showed that political coverage of all candidates was overwhelmingly negative, Hillary Clinton’s coverage was better than Trump’s. All told, only 64% of her coverage was unfavorable.

Even with those findings, the study’s author, Thomas Patterson, found a way to spin sympathy for Clinton. Noting that coverage of both candidates was 87% negative on the question of their presidential fitness, Patterson questioned whether or not the media made false equivalencies.

“Were the allegations surrounding Clinton of the same order of magnitude as those surrounding Trump?” Patterson wrote. “It’s a question that political reporters made no serious effort to answer during the 2016 campaign.”

Is that right? Patterson thinks the media treated Clinton’s email debacle with the same scrutiny as Trump’s “scandals”? They covered it – no denying that – but they covered it in approximately the same way they covered Benghazi. In at least 75% of the stories, the reader/viewer was subtly led to believe there was nothing to the email investigation. It was just a political witch hunt. The other 25% hit Clinton on her non-stop inability to tell the truth, sure, but that’s nothing compared to the day-in, day-out, unprecedented assault they waged on Trump. Clinton got the kind of negative coverage that most shady presidential candidates get. Trump’s negative coverage was like nothing we’ve ever seen before. It’s disingenuous to pretend like they were ever treated equally by the mainstream press.

Patterson’s real issue, though, is not bias but the negative nature of political coverage in general.

“A healthy dose of negativity is unquestionably a good thing,” Patterson acknowledged. “Yet an incessant stream of criticism has a corrosive effect. It needlessly erodes trust in political leaders and institutions and undermines confidence in government and policy.”

He’s probably got a point there, but people have been complaining about “bad news” since the dawn of television. If there was something to be done about it, it would have been done by now. By bringing it up in this context, Patterson is giving liberals yet another thing to “fix.” Another thing to blame for an election result they simply can’t comprehend.

The truth is, the mainstream media did everything in their power to put Clinton in the White House while still maintaining (barely) the illusion of objectivity. Trump still won.

Ten years from now, they’ll still be trying to figure out how that could have possibly happened.

  • Trump will be like Hitler reborn! He’s not fit to be President. Or even the Presidents Butler. He should be road out of town on a rail. Before its over you will wish he had been.

  • McFerguson

    The 77% negative reaction by the press towards the Trumpster was not unexpected. After all, 85% of journalists consider themselves to be more democrat, more liberal than they are republican or conservative. Shortly after Obozo was elected in 2008, the media loons in the Washington, D.C. area formed a club called the Journ-O-lists, leaving no doubt that whatever the news was, they were going to shade the news in favor of the undocumented Kenyan. And, come 2016, they were all in for a democrat candidate who sold her soul to Lucifer many years ago, a candidate who had such little regard for the law she transferred the Federal Government’s most sensitive informative to her own private, unsecured server stored in the closet of her home in Chappaqua, N.Y. Then, she willy-nilly destroyed any and all of those Federal Government documents she thought might prove her to be a “crook” if they come to light. That, alone, is a violation of the Federal Records Act for which she should be standing before a Grand Jury and begging forgiveness.

    • Duane

      Obama has a HUGE “marketing budget” used to sell his (and the democrats) public opinion efforts. There are so many past White House aids and relationships between them and the media that now are in positions to influence public opinion. That “marketing budget” is used to buy media support that favors the White House; the Tax Payers pay for this! Not only has some of that money been used to influence the media it is also being used to travel around the country in Air Force one to support Hillary Clintons campaign (at Tax Payers expense); fortunately the men and women who made the decisions In the Electoral vote saw through the campaigns and allowed the better candidate to win – – – NOW lets see if he can/will produce!

  • Clint Hall

    Since 2008 The news media stopped reporting the news, they invented the news.

  • McFerguson — Could you imagine if shady Hillary had won the recent election? 49% or so of the USA population may have dived into the ocean…and swum to Cuba. (Well, I would have considered it, after taking a few swimming lessons.)

  • David Kuchera

    Don’t forget George Soros who owns most of the news media. The man that has more contracts out for his life than any one in the world. I hope old Trump deports him, to what ever country will pay the most.

  • Billie Lynn Thomas

    The media has its scare tactics running wild. blaming both parties for having Russian influences fraud and various other reasons which are mostly to scare.
    It is so sad that the media cannot speak the truth and let people decide for themselves.

  • raygun

    No surprise here. One of Karl Marx’s items in his Communist Manifesto (~1850) was to take over the public media in addition to the public education and unions. The American colleges/universities were first in the late 1800s. Next was the unions in the early 1900s. The public media was somewhat more difficult as the publishers and editors were harder to manage. But, eventually, after the 1940s with the infiltration of some 300+ communist spies within our federal bureaucracy and their effect it had on our polices, they began to be replaced with the far left radical alt liberals (communist). After JFK, a staunch anti communist, purged them for their perch, they had him murdered. But, alias, they came back during the late 1960s and corrupted our youth during the riots and protest against the Vietnam War. Then there was their crowning achievement, Woodstock. And, today, many of those radical hippy types are within our federal bureaucracy/government and lobbyist organizations doing what they do best, corrupting our Republic form of Constitutional government. It’s obvious that we, the people, are becoming more and more aware of the likes of old socialist Georgie Soros and his UN and EU communist minions and sheeple. Even though 1984 has passed, the book “1984” is still there showing promise of the USSA. So, we Free People need to be aware of the socialist/communist desires and aspirations and fight them with everything we have. I have personally witnessed their terror on the battle field in a hell hole half way around the globe. Regards, retired engineer and US Navy vet, 1966-1969, Fort Worth, TX.

    • Duane

      You can bet your books Obama took a note of tis when he was getting his education and most likely charted his future based on that advice!

  • And… even with the propaganda media’s 77% negative coverage… we the people still gave Donald 306 Electoral votes. Are they listening now? Doubtful.

  • Who believes that the “Gang of 5 corporations” which control the American media have any interest in a free press?

    Hannity is correct, American journalism has been dead since at least 2008.

    The 2016 election (WikiLeaks, etc…) fully exposed their full abandonment of ethical journalism.

  • that was before Trump won the election. since he won the election the MSM’s coverage of Trump is 100% negative.

  • Clifford Spencer

    77%?
    Rush Limbaugh is against Trump?
    Ann Coulter?
    Bill O’Reilly?
    The NATIONAL ENQUIRER?
    FOX “NEWS”?
    Cooking the books?

  • Clifford Spencer

    77%?
    Rush Limbaugh is against Trump?
    Ann Coulter?
    Bill O’Reilly?
    The NATIONAL ENQUIRER?
    FOX “NEWS”?
    Cooking the books?

  • The Main Stream Media are no longer actual “news reporters”, but have become “opinion makers of the news”. They have finally given up most of their claims to being unbiased and now just pile on Trump and the democrats and anything not of the socialist democrat agenda. As such, they are no longer members of the “Forth Estate – Guardians of the Republic”! They have become nothing more than the “Propaganda Ministry” of the democrats, acting as the well trained lap dogs of the democrat political elite! They Main Stream Media now deserve less respect than that of the Grocery Store checkout line Tabloids like the Globe and National Inquirer.

    If I was President Trump, I would relegate the current news reporters of the White House press room to a trailer across the street from the White House. And there they shall stay until their owners/editors finally return to “fair and balanced” reporting. Until then, they can sit in the trailer and await the press releases printed out at 11:30 am and 4:30 pm for them. If they start acting like reporters they can take their place in the White House press room. No one is saying that they are not allowed to report critical news against the Trump administration and the republicans, but they need to make it fair and balanced. And anything they report that is an outright lie or does not represent the full story can get them demoted back to the trailer for a day, week, or more, depending on how biased their reports were.

    You can have that advice for free President Trump, no charge!

  • Linda

    77% of Trump’s media coverage was negative..and he won anyway! Ha

  • The dem wanted Hillary to be president and the GOP wanted Jeb Bush but it didn’t happen so get over it Trump won plane and simple

  • A very frightening fact is that in the USA the majority of our schools and colleges along with most of the media are controlled by liberals who are using their “powers” and “positions” to brain-wash those Americans that allow that to influence themselves. Unless this is curtailed the USA is under great danger of becoming a communist nation. Meanwhile the democrats will be attempting to stop President Trump from “making America great again” as they must know that their party & agenda may well be out of power for a long time if those programs of Trump’s are brought to life.

  • Hal Crane

    tom S. is to the point. we have watched this happening for 8 years and it must be stopped and reversed. We should be studying any government report, including any law or intelligence report written or signed by any organization that has been run by the present administration/White house for those 8 years.

  • OF COURSE, HE HAD TO FIGHT THE DEMOCRATS, REPUBLICANS AND THE NEWS MEDIA AND BOY WHAT A HEAVY WEIGHT, HE HAS COME OUT ON TOP AND THEY ALL ARE AFRAID OF WHAT HE WILL LET US THE PUBLIC KNOW ABOUT THE ROTTEN MESS IN WASHINGTON, IT IS FOR SURE THAT THE NEWS MEDIA WILL NOT TELL US.

  • Dan

    While there are hundreds of schools with liberal staff there are also hundreds of schools with conservative moral staff that don’t make noise but show the right way and moral fortitude to teach the truth. When I asked my kids and grandkids if any of their teachers push a liberal agenda their answer was ” very few did but just once “

  • TRUMP IS PURE GENIUS USING TWITTER. IF YOU DON’T SEE IT ON TWITTER FROM TRUMP. BE CAREFUL. IT COULD BE COMMUNIST PARTY PROPAGANDA AND LIES.

    OBAMA IS A COMMUNITY DIS ORGANIZER. IN ONE WEEK TRUMP WILL DO MORE FOR THE GHETTO KIDS THAN THE ISLAMO COMMO DID FOR 8 YEARS. YOU CAN’T RESTORE THE INNER CITIES UNTIL YOU DO AWAY WITH DRUGS. DRUG DEALERS SELL GUNS AND OBAMA SAYS THEY ARE HARMLESS. THE ONLY ONES THAT CAN FIGHT DRUGS IN THE GHETTO ARE THE GOSPEL PEOPLE. WORK WITH THE GOSPEL PEOPLE AND YOU HAVE A FIGHTING CHANCE. MERRY CHRIST MASS EVERYBODY.

    http://www.blogtalkradio.com/spiritofamericapartybook/2016/12/05/christ-mass-tune-up

  • JUST CAME BACK FROM DINNER AT A CHINESE RESTUARANT. WANT TO SEE MY FORTUNE COOKIE MESSAGE?
    IT READS HILARY THE 12 MILLION DINARS ARE ON THE WAY FROM THE KING OF MOROCCO. BEST REGARDS VLADIMIR PUTIN. 33,000 EMAILS ARE TURNING UP IN CHINESE RESTAURANTS.

    OBAMA IS A COMMUNITY DIS ORGANIZER. IN ONE WEEK TRUMP WILL DO MORE FOR THE GHETTO KIDS THAN THE ISLAMO COMMO DID FOR 8 YEARS. YOU CAN’T RESTORE THE INNER CITIES UNTIL YOU DO AWAY WITH DRUGS. DRUG DEALERS SELL GUNS AND OBAMA SAYS THEY ARE HARMLESS. THE ONLY ONES THAT CAN FIGHT DRUGS IN THE GHETTO ARE THE GOSPEL PEOPLE. WORK WITH THE GOSPEL PEOPLE AND YOU HAVE A FIGHTING CHANCE. MERRY CHRIST MASS EVERYBODY.

    http://www.blogtalkradio.com/spiritofamericapartybook/2016/12/05/christ-mass-tune-up

  • Cathy

    I’m still not understanding what the deal is didn’t she give the election to Trump on election night